Privacy Policy

This Privacy Policy was last updated on 19 June 2025.

At Your Pearl Bridal, we take your privacy seriously and are committed to being transparent about the data we collect and how it is used through our website and purchasing system. Please take a moment to read the following privacy policy to understand how we collect, store, and use your information.

Information about data collection

What type of information do we collect?

We receive, collect and store any information you enter on our website or provide us in any other way. In addition, we collect the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information and purchase history.

We may use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interaction information, and methods used to browse away from the page. We also collect personally identifiable information (including name, email, password, communications); payment details (including credit card information), comments, feedback, product reviews, recommendations, and personal profile.

How do we collect information?

When you conduct a transaction on our website, as part of the process, we collect personal information you give us such as your name, address and email address.

Your personal information will be used for the specific reasons stated below only.

Why do we collect your information?

We collect both personal and non-personal information for the following purposes:

To provide and operate the Services;
To provide our Users with on-going customer assistance and technical support;
To be able to contact our Visitors and Users with general or personalised service-related notices and promotional messages;
To create aggregated statistical data and other aggregated and/or inferred Non-personal Information, which we or our business partners may use to provide and improve our respective services;
To comply with any applicable laws and regulations.

How do we communicate with our site visitors?

We may contact you for a variety of reasons, including to confirm or update you about your purchases or rentals, inform you of new promotions and offers, share relevant content or updates, collect payments, request feedback through surveys or questionnaires, or provide general company news.

Communication may occur via email, telephone, or through our newsletter mailings.

How do we use cookies and other tracking tools?

We use cookies and similar tracking technologies to enhance your experience on our website, analyse usage patterns, and improve our services.

These tools help us understand how visitors interact with our site, which pages are most popular, and how we can better serve your needs.

Some of the cookies and tracking technologies we use are provided by trusted third-party services, including Facebook Pixel and Google Analytics. These tools may collect personal and non-personal information such as your IP address, browsing behavior, device information, and referral sources.

This data helps us:

Monitor and analyse website performance;
Deliver targeted advertisements and measure their effectiveness;
Customise content based on your interests and browsing history;
Improve user experience by identifying technical issues and optimising site functionality.

By continuing to use our website, you consent to the use of these tracking technologies as described in our privacy policy.

You can manage or disable cookies through your browser settings at any time.

Categories of cookies used on this site

On this site, we use the following cookies:

Essential cookies – Needed for basic site functionality (e.g., keeping items in a cart)
Analytics cookies – Used to understand how visitors interact with the site (e.g., Google Analytics)
Marketing cookies – Used to track users and show relevant ads (e.g., Facebook Pixel)
Functionality cookies – Help remember user preferences (e.g., language or region)

You can manage or disable cookies through your browser settings at any time.

How can I withdraw my consent?

You may withdraw your consent if you do not wish us to process your data anymore by emailing us at yourpearlbridal@gmail.com or writing to us at 10 Felix Close, Peterborough, PE2 8SB.

If you have any questions regarding our privacy policy, please contact us via the above details.

Payment information

We accept payments via cash, bank transfer, and major credit or debit cards.

Card payments may be processed securely through a third-party provider.

We do not store full card details on our systems. All personal and payment information is handled in accordance with this privacy policy and applicable data protection laws.

Relationship between Your Pearl Bridal and iStitch

Your Pearl Bridal operates under the trading name iStitch.

Certain sections of our website, such as “Shop Dresses” and “Dress Alterations,” link directly to pages hosted under the iStitch brand. Although the business functions are carried out under the iStitch name, all data collection, storage, and processing are managed by the same entity.

By navigating to these sections, you are still interacting with the same organisation, and your personal information will be handled in accordance with this privacy policy.